Founder guides & playbooks.
Practical, India-specific guidance on fundraising, registration, compliance and government schemes — written for builders.
Seed Round Term Sheet: 12 Clauses Indian Founders Must Understand
Liquidation preference, anti-dilution, ESOP pool, pro-rata and more — decoded in plain English for first-time founders.
SAFE vs Convertible Note vs Priced Round: Which Should You Raise?
A clear comparison of the three most common early-stage instruments, with when each makes sense for Indian startups.
How to Build an Investor-Ready Pitch Deck (11-Slide Structure)
The exact slide order top early-stage investors expect, plus what to put on each slide to earn the…
Cap Table Management 101: Keep Your Equity Clean From Day One
What a cap table is, the mistakes that scare investors, and simple habits to keep ownership clean as…
Due Diligence Checklist: What Investors Examine Before They Wire
Corporate, financial, legal, IP and HR documents investors request — get your data room ready before you need…
Startup Valuation Methods: How Early-Stage Companies Are Priced
Why early valuation is part art, part method — and the approaches investors actually use before revenue.
How to Run a Fundraise: A 90-Day Process From Prep to Close
Treat fundraising as a project with a timeline. Here is a 90-day plan from preparation to wired funds.